Cardboard pack redesign > Unwhite

This pack is for a product that can’t be viewed in stores, adhesive vinyls come in a way that doesn’t show it’s real aspect until it is in place. So the pack has to attrack for itself. It calls for the client’s attention.

The messages reinforce the company’s background “no decorative vinyls”. Adhesive vinyls are something flat that would hardly transmit the idea of a product so these varied messages reinforce the functionality of what’s inside.

See also: 2,5d chairwallgames

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